PANTONE Creates A Tool To Help Identify Precise Skin Tones – DesignTAXI.com

18 08 2012

For most of my career I have worked in companies supplying software to the print industry. Largely workflow related to the efficient passing of digital images to colour output devices. Early on, I learned that reproducing realistic skin tones was a huge challenge. (This was the common excuse for the disproportionate number of images of nude women used as test images.) As I’ve discussed elsewhere on the QE pages, the human eye is very sensitive to identifying and recognising human faces… even when there actually isn’t one! Just a slight mistake in the colour hue and the human eye will “reject” the representation however. For the makeup industry this is a perpetual problem.

PANTONE have made a solid business out of tools to help reliably reproduce and match colours. They recently extended this technology into their own makeup and have hooked up with Sephora to help get more market access. Read more at Design TAXI by clicking the link or the image below.

PANTONE Creates A Tool To Help Identify Precise Skin Tones – DesignTAXI.com.

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